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  • Digital Marketing Conference – Digital Crush 2019

    Digital Marketing Conference – Digital Crush 2019

    Digital Marketing Conference Keynote – Content Strategy

    Come see my keynote on Content Strategy at Digital Crush 2019 – a digital marketing conference on Friday, October 11, 2019, at the Three Rivers Convention Center in Tri-Cities, Washington. It is – I’m stealing this directly from their website – “a full-packed, one-day conference for digital marketers and business professionals looking to grow their digital marketing skillset and toolbox. In a collaborative and inspiring atmosphere, participants will be able to learn, exchange ideas, network and establish relationships with others in the area.”

    Digital Marketing Conference

    Content Strategy is arguably one of the most unglamorous parts of marketing, but also one of the most important. My experience (from a startup, to starting my own business) shows that great content requires a strategy, and that many stakeholders misunderstand marketing as simply tactics. We will go over the challenges marketers face everyday—from hurried requests to the approval process—and how a well-prepared content strategy will help you mitigate those issues. We will also discuss the philosophy behind your content strategy, how it can improve your marketing, and offer practical tips on designing it from start to finish. You will walk away with a better understanding of how to manage your marketing, control, and creativity to craft better, customer-focused marketing.

    There is a great lineup of speakers. See who they are in the PR below. They will discuss a variety of marketing topics. It’s exciting to see!

    So join us in the Tri-Cities on October 11. I hope to see you there!

    Digital Crush link: https://thedigitalcrush.com/

    Conference Schedule: https://thedigitalcrush.com/schedule/

    From Digital Crush:

    Digital Crush, the Inland Northwest’s First Digital Marketing Summit, Coming to Three Rivers Convention Center October 11

    Digital Crush, the Inland Northwest’s first Digital Marketing Summit, will be held Friday, October 11, 2019, at the Three Rivers Convention Center in Tri-Cities, Washington.

    Digital Crush is a full-day conference for digital marketers and business professionals looking to grow their digital marketing skillset and toolbox. Bringing together and educating digital marketers and small business members of the inland northwest on practical and important digital marketing practices, the goal is to drive increased market share, new customers, and profitability for regional businesses, through utilization of the newest and best practices in digital marketing.


    the 2019 Digital Crush Summit Speaker Lineup:

    • Ali Schwanke, CEO Simple Strat, Lincoln, Nebraska – Keynote
    • Paul Warner, Marketing Campaign Manager Schweitzer Engineering, Pullman, WA – Keynote
    • Cindy Krum, CEO & Founder, MobileMoxie, Denver, CO – Keynote
    • Torey Azure, CEO BrandCraft, Tri-Cities, WA
    • Manny Rivas III, CMO Aimclear, Duluth, MN
    • Diane Mahan, Chief Digital Strategy Officer Klü Digital, Spokane, WA
    • Matt Johnston, CEO Guide Social, Philadelphia, PA
    • Spencer Haws, Blogger at NichePursuits.com + Founder LongTailPro.com & LinkWhisperer.com, Tri-Cities, WA
    • Chris Davis, Performance Marketing Manager ConnectYourCare, Tri-Cities, WA
    • Barrett Pryce, Director of Marketing Vivid Learning Systems, Tri-Cities, WA
    • Thomas Kratsch, President & CEO Activities & Tours Marketing by TRK Creative, Seattle, WA
    • Dee Boyle, Digital Marketing Strategist BrandCraft, Tri-Cities, WA
    • Travis Scott, Director of Marketing at ISM, Spokane, WA
    • Bethany Lee, Digital Marketing Manager Visit Tri-Cities, Tri-Cities, WA
    • Elsie Puig, Marketing Manager, Flex Rental Solutions, Tri-Cities, WA
    • Jordan Beilin, Director of Advanced Advertising Sales Spectrum Reach, Denver, CO

    Speakers will share their expertise on digital marketing trends and topics including content strategy, search engine optimization, analytics insights, mobile and video digital marketing, B2B digital marketing, call tracking, and more.

    Torey Azure, BrandCraft CEO and a member of the Digital Crush Planning Committee, said “we’re excited to bring a digital summit to the Inland Northwest, providing both an opportunity for the exchange of best practices and good ideas around digital marketing, and equipping regional business professionals and digital marketers with additional education opportunities and resources to help realize an even greater return on their digital marketing investments.”

    While digital marketing summits are held around the country, this will be the first summit of its kind held in Eastern Washington. Tickets and more event info can be found at https://thedigitalcrush.com/.

    Vision: “Our goal is to bring together and educate digital marketers and small business of the inland northwest on practical and important digital marketing practices. Through this we hope that your business is able to increase market share, customers and profit by utilizing the newest and best practices in digital marketing.”

    Contact: info@thedigitalcrush.com

    Facebook: https://www.facebook.com/thedigitalcrush/

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  • New Original Dance Track – Julia

    New Original Dance Track – Julia

    Listen to the latest dance track called Julia. It’s short, sweet and… a little bit mysterious!

    Julia – an original song by p.m.warner

    Enjoy!

    More songs:

    Put It Down

    SOS

  • Original Dance Pop Track: Stand Up

    Original Dance Pop Track: Stand Up

    Stand Up – an original dance pop track

    This new dance pop track Stand Up was a process! It was written as reminder that no matter how beaten down you feel (it happens a lot) it’s hard but so important to keep getting up and trying again. Even against the most impossible odds.

    On a technical note, I have been learning more and more about mixing and mastering and still know it’s only the tip of the iceberg. In another post, I will share some things I have been learning and other great sources of information I’ve come across.

    I hope you enjoy and please leave a comment below!

    LYRICS

    Lyrics for “Stand Up,” an original, dance pop track:

    Stand up where you are

    Keep reaching for the stars

    You know it feels so right

    You’re fighting for your life

    Here you are

    Feeling down

    Feeling like you’re about to drown

    Remembering

    Where you were

    What happened to the future?

    Held in place

    It’s no good

    Without a past misunderstood

    Questioning

    Your place here

    It’s so hard to live in fear

    We all want

    To play again

    To dance on beaches in the sun

    It’s all right

    To be afraid

    But not ok to give up again

    Ok now

    So stand up where you are

    We have to start somewhere

    Not going down alone

    You’re breaking out of here

    You feel trapped

    And starting now

    Remembering the cave and how

    Time to say

    No more pain

    Breaking out of molded shame

    And here you are

    Who are you?

    This is what you’re meant to do

    You have strength

    To break away

    And never fall back here again

    This is what

    You have to do

    Don’t stop now

    Cause lights in you

    It’s OK to be afraid

    Moving forward into change

    OK now

    So stand up where you are

    Never say too far

    You’re standing on your feet

    And listening to the beat

    So Stand up where you are

    It’ll never be too far

    You’re standing up right now

    Keep the vision in your heart

    You’re frozen

    Frozen in this place

    You’re frozen

    Froze in outer space

    Stand up where you are

    Never give up the stars

    When you’ve fallen down

    Get up off the ground

    Rise up where you are

    You’ve brought yourself this far

    You’re moving with the beat

    And dancing in the heat

    Stand up where you are

    Keep reaching for the stars

    You know it feels so right

    You’re fighting for your life

    More

    Also listen to: Put It Down, No More and SOS.

    You can listen to the Dance Pop Playlist HERE

  • Original Single: Listen To “Pretty Ugly World”

    Original Single: Listen To “Pretty Ugly World”

    Original Single: Pretty Ugly World

    Listen to the original single, Pretty Ugly World—an original indie dance pop song I hope you’ll enjoy.

    Pretty Ugly World, an original single by p.m.warner

    The song was inspired by passages from Marcus Aurelius’ Meditations. There is a section that begins with, “When you wake up in the morning, tell yourself: the people I deal with today will be meddling, ungrateful, arrogant, dishonest, jealous and surly. They are like this because they can’t tell good from evil. But I have seen the beauty of good, and the ugliness of evil, and have recognized that the wrongdoer has a nature related to my own – not of the same blood and birth, but the same mind, and possessing a share of the divine…” It’s worth a read and this post, How To Begin Each Day For Optimal Sanity on Medium has a few choice highlights.

    Pretty Ugly World

    It’s a pretty ugly world

    Talking with a friend about the world we’re in today

    Look outside, we cheat and lie, its wrong in every way

    She calmly said to me that’s just the way it is

    People can be good and bad but don’t start giving in

    She said:

    It’s a pretty ugly world

    Yes, it’s pretty ugly world

    Then someone else said that you’re seeing your own self

    You have choices to make change or stay oblivious

    Reminding me that anger’s poison I can take

    Its no good and understood there’s choices that we make

    He said:

    It’s a pretty ugly world

    There are selfish boys and girls

    Yes it’s a pretty ugly world

    But there are loving boys and girls

    Since school yard differences we somehow made it work

    There’s no place for hatred now so please don’t make it worse

    I said

    It’s a pretty ugly world

    There are selfish boys and girls

    Yes it’s a pretty ugly world

    But can it mean much more for us?

    It’s a pretty ugly world

    There are selfish boys and girls

    But there are turtles in the sea

    And there’s a place for you and me

    Also listen to SOS

    and Put It Down

  • Original Pop Song: Why Can’t We

    Original Pop Song: Why Can’t We

    Original pop song Why Can’t We asks a question—can we change our course of tragic violence or will we continue to look the other way?

    Writing this during the holiday season of celebrations, I thought of all those who couldn’t be with their friends and family anymore. It’s unacceptable that gun violence is a common occurrence and I hope we all can effect change.

    Why Can’t We

    Lyrics:

    Why Can’t We

    Wakes up to new elation

    Runs fingers through her hair

    Then quickly scrolls through texts and

    Snaps an IG in the mirror

    Now walking to the classroom

    She hears them droning on

    They turn around to smile but…

    She feels like something’s wrong

    Then sudden shouts explosions

    Thick gunfire punches through

    When the fury dies and smoke clears

    There’s countless lying still

    On a bright and sunlit morning

    She draws her final breath

    Lets go of a note in silence

    And this is all it said:

    Why can’t we

    Do anything

    Why can’t we

    Hear their screams

    Only a few days later

    Their memories fade away

    Forgotten ‘til the next time

    Like the crumpled note that read:

    Why can’t we

    End a fucking thing

    Why can’t we

    Listen to the screams

    Why can’t we

    (Except count the dead)

    End a fucking thing

    (Look the other way instead)

    Why can’t we

    (Except count the dead)

    Whispers to a scream

    (Look the other way instead)

    Oh we can count the dead

    Look the other way instead

    Oh we can count the dead

    And look the other way instead

    -p.m.warner

    Also listen to SOS – a song on bullying.

    and Put It Down

    or No More

    Thank you for visiting.