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Building a Farmers Market: The Math, the Love, and the Part Nobody Puts on the Poster

People see a room full of vendors, bags of fresh market finds, kids negotiating for cookies like tiny CEOs, and 300 to 350 neighbors cycling through the doors, and they assume the market is a tidy little money-maker. It is not. This is a post about the real math behind building a small-town market, why…
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Choose Your Partners Wisely (Because Success Makes Things Weird)

Entrepreneurship has taught me a lot. But if I had to boil it down to one lesson I wish I’d learned earlier (and re-learned fewer times), it’s this: Choose your partners wisely. Not your vendors, your logo designer, or even your accountant. Your partners. The people who have access, influence, and proximity to the thing…
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Pullman Doesn’t Need Just One Big Event. It Needs 45 Reasons to Visit.

Pullman has done and will continue to do the “one big event” thing. We can absolutely keep doing it. But if we’re serious about becoming a place people choose on purpose, we need something different. We need a rhythm. On Feb 14, we had another strong Pullman Market on Main. More vendors, familiar faces, new…
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Pullman, Let’s Build Something Real at the Market on Main

Pullman Market on Main (PMOM) isn’t just another weekend event. It’s becoming the heartbeat of experimentation, creativity, and real-world entrepreneurship in our town. Whether you’re a musician carrying more ideas than gigs, a baker perfecting your sourdough starter, a tech tinkerer with your next app prototype, a maker with hands in wood or code, or…
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How We’re Building a Farmers Market in Pullman

If you’ve ever thought, “How hard can it be to start a farmers market?”
